I began the afternoon session with a presentation on Web 2.0 and Marketing in Libraries. Unfortunately for the organising commitment, they had a second last minute cancellation, but were fortunate enough to have a couple of people step up and show what they were doing at their library. Danny was first. Darebin Libraries Website – …
Tag: marketing
Nov 01
LibMark Digital Marketing and Libraries Pt 1
After my last post, it seems only appropriate that this one is my notes taken from a marketing seminar. LibMark, which is the marketing subcommittee of the Public Libraries Victoria Network, ran a full day seminar on Digital Marketing and Libraries on Friday 23rd October. From here on in are my notes from the day, …
Sep 25
The M word in focus
Been thinking a lot lately about the dreaded M word – one that often makes librarians apprehensive and quickly pointing it out as someone else’s job. I used to believe it myself, but can honestly say that it is no longer true. The M word is marketing. Libraries have called it many other things, including …
Connecting Librarian
- ALIA Online 2019 – Day 3 March 2, 2019Day 3 – Thursday 14th February 2019 Revitalising first nations languages: keeping culture strong in the digital world – Terry Janke Estimate that there are only 20 Indigenous languages being used in every day speech. 90% of languages are endangered and because they are an oral race, there is limits to what is written […]Michelle McLean
- ALIA Online 2019 – Day 2 March 2, 2019Day 2 – Wednesday 13th February 2019 Connecting with users and enriching the library experience in the digital age – Carla Hayden (Librarian of Congress) The importance of reading can not be underplayed. In USA history, African Americans who learnt to read were severely punished, as were the people who taught them to read. “Palaces […]Michelle McLean
- ALIA Online 2019 – Day 1 March 2, 2019Day 1 – Tuesday 12 February 2019 Genevieve Bell – Wonder in the age of AI: art, creativity and possibility SIRAC, the first computer stored memory, began its life at Sydney, but then most of its life at Melbourne University. It taught an entire generation about computers and it was used to process data about […]Michelle McLean
- VALA 2018 – Day Three – Thursday 15 February – Disruption Day February 17, 2018And finally – great finish to a great conference. ————————————————————– Keynote 5 – The C Equation: Content + Connection + Community = Contented Customers – David Lee King Content – libraries have traditional forms of content, but also more cutting-edge forms. Some examples are ukuleles for loan, guitars, electronic EDM devices, checking things out to […]Michelle McLean
- VALA 2018 – Day Two – Wednesday 14 February – Data Day February 17, 2018And here are my notes from Day 2 – not including of course, the presentation that I gave with my manager Daniel Lewis. ————————————————————————————– VALA Conference 2018 – Wednesday 13 February Plenary 3 – Linked Data Liminality – Matt Miller Matt is a Metadata Librarian, programmer/developer, adjutant at a library school, worked in public and […]Michelle McLean
- VALA 2018 – Day One – Tuesday 13 February – GLAM Day February 17, 2018Wow, it’s been two years since I posted here. How do I know? My last posts were about VALA 2016. And now I am back with my VALA 2018 notes. I must post here more often. 🙂 Anyway, it was another great conference and it was my honour to be on the program committee to […]Michelle McLean
- VALA 2016 – Day Three – Nancy Proctor, Karen Lauritson and so much more February 14, 2016On Day Three I both chaired a session and presented in another, so there are less notes, but I hope you still find them helpful/useful. The museum as startup – Nancy Proctor (Baltimore Museum of Art) Startup – human institution designed to deliver a new product or service under conditions of extreme uncertainty – […]Michelle McLean
- VALA 2016 – Day Two – Valentine Charles, Kevin Fordham and so much more February 10, 2016Building a Framework for Semantic Cultural Heritage Data – Valentine Charles Valentine works with the Europeana Foundation, which is the central portal for cultural heritage in Europe. Europeana has a huge range of items from European countries, including content from and related to Australia. The European Library was the model on which Europeana was based, […]Michelle McLean
- VALA 2016 – Day One – R. David Lankes, Lee Rainie and so much more February 9, 2016Always take away great thoughts and ideas from VALA – here’s what I got from Day 1. Librarianship: saving the world one community at a time – Dr R David Lankes Technology advances have made the world a smaller place. Expectmorelibrary.com. Not all is well in the world and librarians have a part to […]Michelle McLean
- Leadership Learning Forum – State Library of Victoria – Marianne Broadbent June 18, 2015I was fortunate enough to attend the most recent of these annual events, with guest speaker Marianne Broadbent. She was a very thought provoking speaker. Hope you get as much out of my notes as I did from attending the session. Marianne Broadbent – Implementing 21st Leadership at Multiple Levels Good skills to have are […]Michelle McLean